Yom Hashas is an annual fundraiser where the entire community comes together to complete the entire Shas, culminating in a beautiful siyum. The learning is sponsored in a manner similar to a marathon, with proceeds supporting various community organizations. We played a pivotal role in crafting the strategy and designing all the marketing materials, as well as brainstorming innovative ideas for the program. The event was further enhanced by the musical talents of Benny Friedman, who flew in from the US to provide inspiring entertainment, making the occasion both spiritually uplifting and deeply memorable.